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A 3-decade old leather manufacturing veteran launched their fashion shoe-brand. After 1 year of launch, the brand was struggling to stand out in the market. The market was flooded with big brands as well as low-cost brands of domestic and international origin. The online shopping boom brought in an avalanche of start-up brands, competing in … Read more
Our client – a leading realty brand with decades of track record – needed help in site-visit conversions for their new project. They asked MediaJenie to transform the customer experience at the touch points of the site visit. Download Case Study
An independent hospitality brand with a niche property was strugglingwith high customer acquisition cost. The property had limitedaccommodation (10 units), and was located far-off with bad approachroads. Download Case Study
A traditional realty brand with decades of track record, launched a new premium project. Their marketing campaigns were not getting engagement among the target audience. They wanted to stand out in the market, and grab attention, and generate bigger buzz in the TG. Download Case Study
A growing tech-consulting firm in the US, the client was competing with some large organizations in their segment, and was struggling to get traction in marketing. Their website was getting just about 2500 visitors from organic search, and a couple of leads. Download Case Study
Introduction: Why Planning Video Content Matters More Than Ever Video has rapidly evolved from being a marketing luxury to a business necessity. With platforms like YouTube, Instagram, and LinkedIn dominating digital engagement, companies are under more pressure than ever to create effective video content. However, success with video doesn’t simply come from hiring a camera … Read more
Introduction: Why Planning Matters in Video Production Video has become one of the most powerful tools for communication, branding, and engagement. Yet, many first-time creators dive straight into production without proper planning, only to face delays, budget overruns, and disappointing results. The truth is simple: a professional-quality video begins long before the camera starts rolling. … Read more
In the world of digital marketing, ROAS (Return on Ad Spend) is often celebrated as the key measure of a campaign’s performance. Yet when businesses chase the illusion of high ROAS, they may be overlooking deeper issues: poor customer quality, high churn, low satisfaction, and ultimately, unsustainable growth. This article explores the limitations of ROAS … Read more
Introduction: Why Website Platform Choice Matters in 2025 Your website is your digital storefront, and the platform you choose determines how well it performs, scales, and supports your business. In 2025, with dozens of options available, ranging from CMS platforms like WordPress to drag-and-drop builders like Wix and enterprise solutions like custom React or Django … Read more
Introduction: Why Your Website Tech Stack Matters Your website is often the first touchpoint between your brand and potential customers. Behind every smooth, user-friendly website lies a carefully chosen website tech stack; the combination of tools, frameworks, and platforms that power the site. Selecting the wrong stack can result in poor performance, scalability issues, and … Read more